In a highly anticipated hardware launch, Apple has revealed its long-awaited augmented reality headset, the Apple Vision Pro, marking a significant milestone for the company after nearly a decade.
During the unveiling, Apple CEO Tim Cook emphasized that this cutting-edge headset seamlessly integrates the real world with the virtual world.
The design of the Apple Vision Pro sets it apart from other similar headsets available in the market, resembling more of ski goggles rather than a typical augmented-reality device.
Apple describes this innovative device as being capable of augmented reality, a technology that superimposes virtual objects onto our real-world surroundings, allowing us to seamlessly merge reality with virtual elements through a screen interface.
During the presentation, Cook highlighted that the headset enables users to perceive, engage, and interact with digital content as if it were part of their physical environment. Control of the device is achieved through a combination of hand gestures, eye movements, and voice commands, such as tapping fingers together for selection and flicking them for scrolling.
The US$3,499 headset will offer both virtual reality (VR) and augmented reality (AR) experiences, allowing users to see through the glasses rather than blocking the field of vision.
Already, experts are hailing the new device as a revolution in a sector that’s been eclipsed by the advent of AI as players from Samsung to Meta struggle to keep their devices relevant to a public hesitant to adapt virtual reality.
The Apple Vision Pro headset will be available in the US early next year. Further announcements will be made on its pricing in Euros and availability in France.